We want to grow, improve our product and develop cool new features! It’s as simple as that. Collecting money from investors is common practice in the startup world. In return for their investment, investors typically receive shares in the company or (as is the case with our crowdinvesting campaign) a share in future profits. What we’re doing with this crowdfunding campaign is ensuring that this direct form of support is not only reserved for bankers or professional investors, but for quote unquote ordinary people too. In theory, everyone can participate financially in the future development of Tomorrow.