In order to grow, improve the product and develop new features, it is common for startups to regularly raise money from investors. In return, they receive shares in the company or (as in our crowdinvesting campaigns) a share in future profits. We make crowdinvesting possible so that this direct form of support for an up-and-coming company is not reserved for banks or professional investors. Theoretically, everyone can participate financially in the future development of Tomorrow.
We deliberately decide against financing exclusively through institutional investors, because we want to involve you as the Tomorrow community in the company's development. Why we are convinced of a financial support by the crowd, you can read here in detail.