With crowdinvesting, we want to open Tomorrow further to the community and let them participate in our mission to bring about positive change through investment. In doing so, we also consciously decide against financing by exclusively institutional investors and corporate growth at any price. The participation of the crowd enables us to link entrepreneurial decisions more closely with the interests of our community and to actively involve them in our further orientation as a socially oriented company. This helps, for example, in the development of new products, but above all in addressing environmental and social challenges in a more targeted manner.
Private equity investments will continue to gain in popularity. Today more than ever, customers want to play an active role in shaping change and are demanding their say. We would like to take a new approach to this.