Offsetting CO₂ emissions by purchasing certificates as a contribution to climate protection, which we also used for Zero, has become increasingly popular. In recent months, demand for CO₂ certificates has therefore risen enormously, and so have the costs. Both of these are fundamentally good developments, but for the account they also mean that we would not have been able to maintain the account fee if we wanted to achieve the same effect in the future. In addition, demand is currently greater than supply. So the current approach is not sustainable - and for us, given the challenges of the climate crisis, it is no longer sufficient. The latest report from the Intergovernmental Panel on Climate Change (IPCC) shows us quite clearly that we need to do three things to confront the climate catastrophe: We must reduce our emissions, expand CO₂ storage options and become politically active.
The change in projects and organizations now enables us to take precisely this holistic approach to contributing to climate protection. We are convinced that this is the right way to deal with the challenges posed by the climate crisis. In addition, the new impact projects will enable us to respond more quickly to crises, new technologies and findings in the future and to continuously optimize the project portfolio accordingly.